Recruiting talent on Medium
Medium is an online publishing platform launched in 2012. The platform is an example of social journalism, having a hybrid collection of amateur and professional people and publications, or exclusive blogs or publishers on Medium. The various themes of the blogs published on Medium means that you can find talent who position themselves as thought leaders. Medium bloggers are writing across all themes, but one of the most popular themes for Medium bloggers to write about is tech.
Key facts
- All types of talent
- 1.4 million new articles posted each month
- Talent that show thought leadership and articles that provide their keywords
Information
The information on Medium is rich because keywords can be found in the content of the articles that are written.
Blogs
The blogs give rich information on the topic that the blogger is writing about presumably has knowledge in.
B: Article content providing keywords to search for
User profile
The user profiles showcases the blogs written by the blogger. The bio gives a two or three line summary of the blogger.
D: All articles written by the blogger on Medium
How to search Medium
Search Medium
Search directly in Medium to find bloggers in the domain you’re sourcing talent for and find bloggers with interesting pieces of content.
Blogs with the tag ‘Machine Learning’
Search Google
Search google for Medium articles related to the domain you’re sourcing for.
site:medium.com “growth marketing strategy"
Or search for members that have related keywords in their bio.
site:medium.com “machine learning" "medium member since"
One caveat on the site:medium.com searches. Medium lets a writer or a publication point a custom domain at their profile, and once that is set up the old Medium URLs redirect to the new domain. Those writers fall out of a site:medium.com query entirely even though they are still publishing on Medium, and they tend to be the more established ones, precisely the profiles you are looking for. So treat the Google x-ray as a supplement rather than the whole search: work the Medium tag pages directly as well, and when you know a publication in your domain, search its own domain too.
