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Personalization in outreach is key to getting a response back from prospective candidates.

By personalizing an outreach message you address the prospective candidate personally and relate to their skills, interests and needs.

We have an example here of an outreach message that we know that works and generally gets a high response rate from candidates.

In this blog I'll walk you through this message and I'll show you how we can build it to include all the personalizations; the personal details in this email outreach message.

We see a first name mentioned in the message, a company name, we have some development skills mentioned, which can be very, very specific, there is a platform mentioned that we have found the candidate profile on, we have a job title over here and then we have a location mentioned.

All these mentioned data points can be automated in a message so you only have to create the message once, and then have an auto-generated message that is personalized for the particular candidate that you want to reach out to.

We're going to copy this message and I'm going to show you how you can create this personalized message in HeroHunt.ai, which is a talent search and engagement engine that also happens to have like the template feature that we need today to create the personalized message.

We start by creating the template and we can mention the dialogue templates.

Create a new template

We can call the template whatever we want. The subject line however, is a bit more important because it will be candidate facing they will see the subject line as the subject line of the email that they will be receiving.

So we say first name and your company name for example.

Subject line with personalization

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